This is a winter social media campaign for Burt's Bees, a brand known for its eco-friendly, natural skincare products. The campaign, designed to increase brand engagement and boost winter sales, embraces a playful “BRRR” theme that captures the cozy chill of winter. AI-generated, snowy imagery showcases Burt’s Bees products paired with winter accessories like scarves and hats, infusing the brand’s sustainable, nature-inspired identity with a festive and approachable touch.

Burt’s Bees

This includes the design of winter-themed social media posts, featuring engaging visuals that highlight Burt’s Bees products in a seasonally relevant, playful way.

Project:

Boost brand engagement and sales by creating a festive, approachable campaign that aligns with Burt’s Bees’ eco-friendly ethos while capturing the cozy, festive spirit of winter.

Goal:

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