I contributed to the brand redesign of the UL Fire Safety Research Institute (UL FSRI), an organization dedicated to advancing fire safety through research and public education. The redesigned brand reflects UL FSRI’s mission to develop safety standards, improve fire prevention, and increase public awareness of fire risks.

UL FSRI

This includes the creation of Instagram templates, a comprehensive social media overhaul, merchandise, and materials for the brand book, which will serve as a guide for consistent visual representation across all platforms. These assets align with the institute’s focus on innovation, safety, and education, and will be integral to the brand’s relaunch in 2025.

Project:

To support UL FSRI’s mission by developing a cohesive visual identity and a comprehensive brand guide that will enhance its public outreach and educational efforts on fire safety.

Goal:

Igniting awareness, one design at a time.

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